This Privacy Policy explains how hockey-betting-lines.com (“we”, “us” or “our”) handles information about visitors to our website. We are an independent ice hockey betting analysis resource, and we are committed to protecting your privacy in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This policy was last updated on 09.10.2026.
Who We Are
hockey-betting-lines.com publishes editorial guides and analysis covering NHL and EIHL betting markets for a United Kingdom audience. We do not operate as a bookmaker, we do not accept bets, and we do not process payments for gambling. We act as the data controller for any personal data collected through this website.
What Information We Collect
We aim to collect as little personal data as possible. Depending on how you use the site, we may collect the following.
Technical data is gathered automatically when you visit, such as your IP address, browser type, device information, the pages you view and the time and date of your visit. This data helps us understand how the site is used and keep it secure.
Usage data comes from cookies and similar technologies that record how you interact with our pages. You can control these through your browser settings and our cookie banner, as described in our Cookie Policy.
If you choose to contact us directly, we will hold the information you provide in that message, such as your name and email address, only for as long as is necessary to respond to your enquiry.
How We Use Your Information
We use the information we collect to operate, maintain and improve the website, to analyse traffic and reading patterns so we can produce more useful content, to keep the site secure and prevent misuse, and to respond to any enquiries you send us. We do not use your data to make automated decisions that produce legal or similarly significant effects.
Legal Bases for Processing
Under UK GDPR we rely on legitimate interests to run and improve our website and to keep it secure, and on your consent where required, for example for non-essential cookies and analytics. Where we rely on consent, you may withdraw it at any time without affecting processing that has already taken place.
Cookies and Analytics
We use cookies to make the site work and to understand how it is used. Essential cookies are necessary for the site to function. Analytics and preference cookies are only set with your consent. Full details, including how to manage or refuse cookies, are set out in our Cookie Policy.
Sharing Your Information
We do not sell your personal data. We may share limited data with service providers who help us host the website and analyse its performance, and these providers act only on our instructions and under appropriate safeguards. We may also disclose information where we are required to do so by law or to protect our legal rights.
International Transfers
Some of our service providers may process data outside the United Kingdom. Where that happens, we take steps to ensure your data receives a level of protection consistent with UK data protection law, including the use of approved safeguards such as the International Data Transfer Agreement where appropriate.
How Long We Keep Data
We retain personal data only for as long as is necessary for the purposes set out in this policy, after which it is deleted or anonymised. Technical and analytics data is generally held for a limited period and then aggregated so it can no longer identify you.
Your Rights
Under UK data protection law you have the right to be informed about how your data is used, to access the data we hold about you, to have inaccurate data corrected, to request erasure, to restrict or object to processing, and to data portability. You may exercise any of these rights by contacting us, and we will respond within the timescales set by law.
If you are not satisfied with how we have handled your data, you have the right to lodge a complaint with the Information Commissioner’s Office, the UK’s data protection regulator, whose details are available on the official ICO website at ico.org.uk.
Security
We use appropriate technical and organisational measures to protect your data against unauthorised access, loss or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
Children
This website is intended for adults aged 18 or over. Betting is restricted to those aged 18 and above, and we do not knowingly collect personal data from anyone under that age.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or the law. Any updates will be posted on this page with a revised date. We encourage you to review this page periodically.
Contact
If you have any questions about this Privacy Policy or how we handle your data, you can reach us through the contact options provided on hockey-betting-lines.com.